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Join Us In Seattle! | Video Submission for Creative Live

  Our creativeLIVE Wedding Photography Weekend is coming January 27-29, 2012! Mark your calendars NOW and register for the FREE online workshop. As always on creativeLIVE, during the live event you can participate from your living room by watching the live feed online. You’ll be part of a global classroom with photographers watching and asking us questions from every continent. If you want to own the 3-day workshop to replay over and over, the HD videos are available for purchase and download. It gets better! We are inviting YOU to submit a video for the opportunity to join us in Seattle for this jam-packed weekend. Grab your iPhone, webcam or DSLR and tell us why you’d love to join us in person during our creativeLIVE event. What do you need to do?: 1. Record a video (60’ish seconds) saying why you want to join Zach and Jody in Seattle. 2. Post that video to your Blog, YouTube, Vimeo, Facebook, Etc. 3. Tweet the video’s URL to @creativeLIVE and include #ZachJodyLIVE The deadline for videos is coming up fast, so be sure to get your video in by Monday, January 2, 2012 Need inspiration to put yourself out there with a video? There are in-person alumni who share stories about how participating in a creativeLIVE workshop in Seattle has changed their businesses and their lives on the creativeLIVE blog! Just do it!... Read More
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Tune in Wednesday for this Week’s “Tuesday” Photography Tips & Tricks!

Today’s Photography Tuesday Tips & Tricks will be brought to you tomorrow via the Joy of Marketing for their first ever wedding marketing event, and of course, it’s for FREE, so make sure that you sign up! Our one-hour session starts Wednesday 12 noon CST! We are sharing how we have built our business without spending a DIME on traditional advertising. If you’re sick of spending your hard-earned money on bridal shows and advertisements with little to no return, you just might want to tune in… Here is the schedule of the other amazing photographers who are also sharing their wisdom and knowledge over the next 4 weeks! If you can’t make all of the sessions, you can buy ALL of the recordings for an early bird rate of only $79 and start listening to them now AND you receive over $250 in sponsor bonus (discounts, promo codes… it’s amazing :)! If you wait until after Dec 28th, then you will not receive the sponsor bonuses. So sad. So go get another tax write off and get some goodness while you’re at it :)... Read More
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Christmas Tree Fun 2011!!

You have followed us this week as we shared our Christmas tree from last year, and now we will share this year’s Christmas tree! LAST YEAR 2010:   THIS YEAR 2011:   LAST YEAR 2010: THIS YEAR 2011:   Ah… as much as we loved our big Christmas tree last year… it’s nice having a normal-sized tree this year! Merry Christmas... Read More

Christmas Tree Fun Recap | Part II

For those of you who were with us Monday, you started the journey reminiscing with us our crazy Christmas tree adventures we had last year with our 13 foot tall Cmas tree. Today, we pick up and share with you how we got the ginormous thing in our home… The end of the week we will share with you our Christmas tree this year... Read More
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Photography Resources for You!

Hey all! This weeks Tuesday Tips and Tricks we are stoked to announce our new resources section of our Photographers site! For those of you who may not know, we have a whole website dedicated to sharing information with fellow photographers. Click on the image below to visit the website.   We wanted to share that we have put some brand new info in there just for you, the photographer, so that you can grow, learn and expand your business the best way possible! Some of the new add-ons are:   Gear Bag: Not only can you see past posts about what is in our gear bag, now you can download a doc with every piece of current gear we use with links right to Adorama to get it! Reading Recommendations: Reading business books is one of the main reasons we got our business where it is, and this is our top ten list with links to buy the books and a short overview of why that book rocks! They are listed in order of importance, so we challenge you to read and succeed! Workshop Hosting: Want to bring us to your area live and in-person and want to be heavily involved in the process? This is your chance to do it! If you are seriously interested in bringing our workshops to your city, no matter WHERE your city might be, then this is the link for you! Warning, lots of work with lots of payoff involved! :) There are even more cool links for you to check out so head on over to our Photographers Site and check... Read More
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Christmas Tree Fun Recap | Part I

It was a year ago around this time that our friends Eugene and Heather got the hair-brained idea for us to get a GINORMOUS Christmas tree to fill in the open area of our new home. Seeing we have a lot of new followers since last year, we thought we would reminisce with you the stages we went through of getting our huge tree at Christmas Tree Adventures, fitting it into our home, and of course decorating it. Enjoy part I of us finding our... Read More
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Learn from 11 Successful Wedding Photographers for FREE | Joy of Marketing

* * * We are pumped to finally disclose to you that we are a part of another FREE learning event and what’s even more exciting is that it is THIS month! * * * We are honored to share that our friends at The Joy of Marketing and WHCC have invited us to join with TEN other successful wedding photographers to share our most important strategies that have helped us achieve success, and we’d love for you to join us right from your computer! Register HERE for free. We will be sharing how we have kept our business thriving without spending one dollar on traditional advertising (advertisements, bridal shows, etc.). On December 28, January 4, and January 11, from 11 am – 3 pm CST each day, you can tune in to the I Do Wedding event for F-R-E-E to learn the must-have info you need to be successful (11 hours total!)- all thank to The Joy of Marketing and WHCC. For those of you who are not familiar with The Joy of Marketing, it is an online resource started by marketing guru & photographer Sarah Petty to not only share her small business marketing ideas – but to gather other successful photographers and give them another platform to share their success tools as well! This Joy of Marketing I Do event, is the first wedding event ever and we’re thrilled to be a part of it!!! Some of the things you’ll learn include: How to attract the right clients (who won’t banter you on price). Creating the perfect wedding album your clients will HAVE to have. Pricing... Read More

Friday Fun | Zach’s Favorite Christmas Music Video – You Got The Fiever?

Last week Jody shared her favorite Christmas Music Video and now it’s my turn! Someone has the fiever and the fiever is the Beiber! Check out my favorite Christmas video of the year that has soooo many things going for it.   1. Shot on-location here in Franklin, TN! 2. Has snow! 3. Has the Biebs (what else is there?) Enjoy and don’t be jealous that you are not the girl in the video! Have a favorite Christmas video of all time? Let us know what it... Read More
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IN-CAMERA: Light Photography Workshop | London, UK Re-Cap!

Today is the re-cap on the London, UK Light workshop! The sold-out class started off at Sim2000 Imaging where we talked through theory and how to get the look that you want with a strobe with zero guess work and how to do it fast. Afterwards we headed straight out for 3 hours of shooting to learn the process together.   We always tell our attendees that these shoots are not intended for portfolio use and we are not here to just take cool shots and not really learn anything, but instead to learn the system that we use to get the lighting the way you want it and go through the motions over and over again until you have it nailed! Then, when you head out to do your own shoot you know the technical side of things really well, and can then be creative with your posing and compositions.   Thanks to Gisela for the behind the scenes images! You rock!! Here we did a two light set-up and showed the attendees just how easy it is to add another light to your shots for extra drama! You can really see the before and after difference here with the set up on the left and the lit shot on the right. Love it! As the sun finally went down we headed out to this nearby field for a few more shots of the warm sunset. We got some really dramatic skies and are glad we stuck it out even though it was starting to get really chilly! The shot on the right above was shot through some... Read More
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Protected: 3 Simple Steps to better lit shots for Newsletter Subscribers Only

Hey all! Today we are going to give you 3 simple steps to taking better off-camera lit portraits of your clients! Here we go! 1. Soft light = easy light! The softer the light on our subject, the easier it is to make them look good, and our number 2 job is to make our clients look good (number 1 is to make them feel good)! So using soft light sources is the easiest way to do that. Soft light hides imperfections, softens wrinkles and makes our subjects look like light was literally painted on them. Soft light is simply created by large light sources, which is why we use a 24×32 inch soft box for most of our off-camera portraits. Let’s look at a few example images from our recent London workshop as we have great behind the scenes images so you can really see what’s going into the shots. As you can see from the above shots, the light on our subject look really smooth and silky and helps to keep skin retouching to a minimum since the light is so soft.   2. Make that soft light even softer! Many times we get a nice size soft-box to get that soft light, then we move it too far away from our client and end up having harsh light once again! Bummer! The further away that big soft light gets from our subject the harsher it gets, so our rule of thumb for soft box to client distance is to keep it as close as humanly possible without it being in the shot. Sometimes we are literally... Read More
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Our Big Announcement!! | We will be on creativeLIVE

It is time to finally share with you all our exciting news!! Watch the below video to find out what it is!! [iframe: src=”http://player.vimeo.com/video/33076301?title=0&byline=0&portrait=0″ width=”700″ height=”394″ frameborder=”0″ webkitAllowFullScreen mozallowfullscreen allowFullScreen>]   Video by the fab Eugene + Heather (formerly known as 2Duce2 Films!). ** **Enroll for free here!!!** ** ___________   Yes, you have it right – we are super excited and super honored to announce that we have been asked to be a part of the creativeLIVE line-up for 2012!! This means you get to spend 3 days with us, right from your living room as we share all our information on how we tackle a wedding day! You’ll be part of a global classroom with other photographers watching and asking us questions from every continent! For those of you who are unfamiliar with creativeLIVE, it’s the biggest online FREE resource for photographers to learn from some amazing photographers. Past photogs who have graced the web through creativeLIVE have been Jeremy Cowart, Jasmine Star, Tamara Lackey, Vincent Laforet and many more. THE DETAILS:   What: We will be in Seattle broadcasting LIVE, sharing with you for three days the ins and outs of how we run our weddings! We will… … Show you the gear we bring out to weddings talking through the hows and whats we use it for … Not only talk through the different parts of the wedding day sharing the ins-and-outs of what we’re thinking and our approach and how we handle the different and crazy lighting situations we are given on wedding days, but we will actually be shooting different wedding styled scenes... Read More
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Friday Fun | Decking the Halls with Fun Christmas Videos!

Happy December!! Christmas is our favorite time of the year…. and I (Jody) especially love Christmas songs!! I could listen to Christmas songs all year long, but that would drive Zach crazy :) What’s even better than Christmas songs is Christmas music videos!!!! For the next Friday fun blog posts leading up to Christmas, we are going to share our favorite Christmas music videos or fun Christmas videos :) :) This Friday I am sharing with you the awesomest video by band, Tenth Avenue North. They did this whole thing in ONE take and it’s just simply awesome. We have known these guys for a few years now, and they are not only great guys but they have amazing hearts and their music has really blessed us. Make sure to check ’em out!! Click on the image below to visit their site.... Read More
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IN-CAMERA: Shooting & Post Workshop Recap | London, UK

We just got back from the UK in London and had an amazing time hanging out with all the amazing photographers that we have come to know and love! We did an awesome speaking gig sponsored by ShutterRock Stomp and then had 3 days of workshops that weekend. We had shooters come in from all over including London, Austria, Sweden and even two awesome photogs from North Carolina! Today we are checking out some of the images and behind the scenes from the Shooting & Post workshop that we did at this really cool industrial park outside of London in Hatfield. We also had one of the attendees do a legit review on London’s Photo Night Live and if you want to check that out, you can HERE. All images were shot in-camera with minor post-processing in Adobe Lightroom. No color or action enhancements of any kind. Check out the images below!!   85L 1.2 lens at ISO 50 – 1.2 – 1/500th second This first image was done in front of a metal building that had some really harsh and direct sunlight on it. The sun was coming onto the scene in a descent direction, but was way to harsh as it was still early in the afternoon. So we diffused the light and added a small reflector under our awesome models chin, and once the exposure on her face came down from the diffusion, the background got totally blown out and it looked like we were shooting in the studio. Pretty cool! You can see in the behind the scenes images below how we did it. 50... Read More
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Win to Grow Your Business via Social Media!!!

We have an opportunity to give one lucky blog reader a book on Social Media that will change your business! If you didn’t catch yesterday’s post on Creating Ads worth Engaging by guest social media marketing guru and author, Lawrence Chan (Tofurious), then make sure to read it because it goes to show how much this guy knows and how it can benefit your business!! Lawrence Chan just released a book on Amazon, Social Media Marketing for Digital Photographers, and this is a must-read for every smart photographer who wants to utilize Social Media to their greatest advantage. If you want to… LISTEN to your audience and lear what they love, hate, and couldn’t care less about CREATE content that resonates with your market and supports your niche position CONVERT your Fans, Friends, and casual readers into clients and advocates EVANGELIZE your brand with passionate followers who’ll spread the good news of your work THEN…. this book is a must read! We are giving away a book to one lucky blog reader!!!!!!! If you want in on the excitement, here’s how you can enter to win: 1. Follow us on Twitter (twitter.com/ZachandJody) 2. Follow Tofurious on Twitter (twitter.com/tofurious) 3. Sign up for our Photographer newsletter for free monthly exclusive photo tips & tricks (http://tinyurl.com/yhudaqt) 4. Tweet the following message (text to copy and paste: Win to grow your business via Social Media thanks to @Tofurious & @ZachandJody. More info: http://tinyurl.com/ybcuyrz) Winner will be announced in one week on the blog and your book will be mailed directly to you from the one-and-only Lawrence Chan himself!! Make sure to come... Read More

Creating Ads Worth Engaging by Tofurious

Today we have an absolute special treat for you. If you have not heard of Lawrence Chan (Tofurious.com), then consider this your introduction and make sure to follow Lawrence’s blog… but only if you want your business to grow :) Lawrence Chan is a marketing strategist for smart photographers who authors a blog, a pricing e-book and, most recently, a published book — Social Media Marketing for Digital Photographers. We have been following Lawrence for at least a year now and had the amazing pleasure of finally meeting him in person 2 weeks ago out in San Diego. This guy is as legit as they come! Pay close attention, as Lawrence is on a whole other level of marketing and strategy! With social media changing the way we do business, getting the word out about your services has changed as well. How do we best reach our clients? How do we best draw them into what we do? Without further ado, read below! _____________________________ 2 Ways to Create Ads worth Engaging – by Tofurious I recently discovered Mad Men – an American television series that takes place in the 1960s about an advertisement agency. It’s quite fascinating. A lot of the marketing approaches parallel that of today’s, except for one thing – today’s technology is more advanced, thus allowing for social engagement.     Before we vilify the concept of advertisements, please understand that they do work in keeping top of mind awareness. Otherwise, the entire industry would have collapsed already. Last time I checked, TV commercials, radio sponsors and full-page magazine ads are still prevalent. In the past,... Read More
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Starbucks Trip Adventures | London, Part I

We just wanted to take a moment from our travels in London to say hi! As we are writing this, we are riding the tube back to our hotel. We landed here Monday morning (UK time) and on Tuesday we spoke to ShutterRockers led by the amazing Jaz Ampar-Farr. Mike Larson along with identity specialist, Melissa Love also spoke and it was really cool to hear both of them share. It was such a great evening of seeing familiar faces from when we were here in January at the photographer’s conference SWPP and meeting new faces! We are in the middle of our two days off and are resting (still a little jet-lagged) and doing some sight-seeing and then we have 3 days of our workshops this weekend! Stay tuned for more updates from over... Read More
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IN-CAMERA: Light San Diego Photography Workshops Re-Cap!

Last Wednesday we just got back from San Diego and had an amazing time hanging out with new friends and shooting it up in the city! We were hosted by the amazing Jared Bauman at his awesome studio and even though it was the only day of rain in the last year out in CA, we had a break in the sky and got some beautiful light to shoot in! Check out the images below and check out our awesome model for the day’s website, fellow photographer and good friend, Keary Dee!   We started the day off talking through our system for shooting super fast lit shots on-location in any lighting conditions, then headed out to shoot! Here you can see the set-up for the first shot and the light we were dealing with. We headed under this little mini tunnel in the parking lot because we knew we could get directional light as the light was forced inside of it. We used that light as a back-light, then added our one off-camera flash to the front. Thanks a load to the amazing Cory and Jackie of ADA Photography for most of the behind the scenes images!! These are some of my (Zach’s) favorite images from the shoot! The shot on the right was actually a candid image that Keary was not ready for, and I love the in-between moment expression she has. We had some really nice diffused sunlight coming in from camera left that added that nice warm rim-light glow and gave us some real depth to the shot. The trick with having a kicker or... Read More
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Katy & Jordan are Married! | A Nashville, TN Schermerhorn Symphony Wedding

We had the honor of shooting the beautiful wedding of Katy & Jordan at Christ the King church and the Nashville Schermerhorn Symphony Center. These two were such a sweet couple and we had a really great time with them and their fab families and wedding party! We’re excited to share the images with you! To be notified once Katy & Jordan’s wedding images are ready to be viewed online, CLICK HERE to sign their virtual guestbook once all the images become available.   Thanks to the below vendors who helped make this day awesome! Church – Christ the King Venue – Nashville Schermerhorn Symphony Center Cake -Amy at The Bake Shoppe Florst – Mike with Branches Phenomenal Wedding Band Entertainment – Super T Hair & Makeup – Jennifer Burget Wedding Dress Boutique – Arzelles                          ... Read More
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Starbucks Trip Reflections: Photography Fun in San Diego, CA!

We just got back last night from spending a few days in San Diego and we had SUCH a great time! Here are a few pics taken with our phones to give you a glimpse into the fun we had :) We flew in Friday and here was our home-away-from-home for 5 days. On Friday the one-and-only Becker took us out for a rainy shoot! This is the before… And the after shots… :) On Sunday we held our IN-CAMERA: Light workshop!   Then Monday-Wednesday we attended the photographer conference, PartnerCon! Attended Lawrence Chan’s (marketing guru, ToFurious.com) talk and it was KILLER! So much good stuff. That alone would have been worth attending the conference. We grabbed coffee afterwards with Lawrence… I, Jody, was a part of one of the panels that PartnerCon was experiencing with this year. We had great discussions and it was an honor and a blast to be sharing the panel with a great variety of speakers: (L to R) Samuel Lippke (Samuel Lippke Studios), Kevin Swan (of Swan Luxery, KISSbooks & SWATdesigner), Ed Monahan (Kodak), Michael Giordando (LifelongStudios) – super talented photographers and businessmen. Us with dear friend Jeff Youngren (we like him even though he flies Delta ;) and new bud, Samuel. The one-and-only Regis Chen came into town to hang with us! It was a quick visit, but so awesome all the same :) Then Wednesday morning before we headed back home, we attempted to find a good San Diego coffee shop… wasn’t that awesome but it was fun regardless with buds, Cory & Jackie. And we leave you with our final... Read More
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Amaze your Clients with the Click of a Button!

Welcome to the latest installment of our Tuesday Tips & Tricks! Today we are going to share a cool tool to have your clients talking about you AND we have a promo code for the tool to share!!! Have you been looking for something awesome to do for your clients that will take their experience with you up a notch and then get them sharing about your awesomeness all the more? We have a fellow friend and Colorado Wedding & Portrait photographer, Stacey Kyler who shoots weddings and this week we want to share with you something that Stacey did that got a huge response RIGHT AFTER THE WEDDING by using a simple tool called Animoto!! Meet Stacey! Read Stacey’s Story: This wedding was one of those that you dream of as a photographer…sweet, honest and genuine love between the bride and groom, a rockin’ bridal party that was a blast to work with, and beautiful Colorado mountain views. I wanted to put together something immediately after the wedding that not only showed the images, but also relayed the emotion of the day. Animoto is an amazing tool that allowed me to do both. My goal was to create a video that helped wedding guests to re-live the day and other friends and family who were not in attendance to feel as though they were. The response that I have received from the bridal party, family members and friends has been overwhelmingly positive. They love how the music (first dance song), the bride and groom video clips and the images tell the story of the emotion and overall experience... Read More
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Adam & Jennifer’s Nashville TN Engagement Session!

Next year we are shooting the October wedding of Adam & Jennifer and we can’t wait!!! We were able to shoot their engagement session and we are excited to show you a few images!!! These two are not only super cool, but super hot and we are stoked that we are shooting their wedding next October! We have created a custom engagement website for these two, so make sure to click on the image below to see a few of their engagement images! To view their engagement gallery once their images become available online, CLICK HERE to sign their virtual guestbook! awww… so cute :) You guys are amazing and we hope that you enjoy the images as much as we have!    ... Read More
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Our Halloween Pumpkin-Carving Adventures!!

Happy Halloween!!!!!!!!!! In honor of this American holiday we wanted to share with you our pumpkin-carving adventures with dear friends (and best wedding videographers ever), Eugene & Heather (of 2Duce2 Films). Look at the beauty… Our awesome pumpkin-carving kit! Us crazies… Heather is in love and she doesn’t care who knows it! Of course, the guys have to make the pumpkin-carving a contest… Heather and I scooping out the pumpkins doing the dirty work… the boys didn’t want to get their fingernails messy… ;o) Go team! Aw…. Of course there’s nothing like pumpkin-carving with a fire and hot chocolate – yes, with steamed milk (thanks to Zach the barista), and whip cream and cinnamon! And the final product!!!!!! To view Eugene & Heather’s version of our pumpkin adventures click HERE or below to visit their... Read More